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Research Methods — Module 07

Research Ethics

Research can cause harm if done carelessly — ethics is not bureaucracy, it is about protecting people

📌 Before You Start

Prerequisites: Modules 1–6.

Estimated time: ~45 minutes including the scenario exercise.

What you need: Pen and paper or a Google Doc for the Your Turn scenarios.

By the end of this module you will be able to explain the Belmont Report principles, describe informed consent, distinguish confidentiality from anonymity, and apply ethical reasoning to research scenarios.

💡 The Big Idea

Research ethics is not bureaucracy — it is about protecting people. History has shown that without ethical oversight, research can cause profound, lasting harm to the most vulnerable members of society. Every rule in research ethics exists because someone was harmed.

🔍 Deep Dive

Why Ethics Matters: Historical Abuses

Modern research ethics was built in response to real abuses. These cases should be known by every researcher.

The Tuskegee Syphilis Study (1932–1972)

The U.S. Public Health Service enrolled 399 Black men with syphilis in rural Alabama, telling them they were being treated for "bad blood." Researchers withheld effective treatment (penicillin) even after it became available, for 40 years, to study the disease's natural progression. No informed consent. Participants were deceived. Many died; their wives were infected; their children were born with congenital syphilis. The study ended only after a whistleblower leaked it to the press.

Milgram Obedience Experiments (1961)

Stanley Milgram told participants they were administering electric shocks to another person who gave wrong answers. The shocks were fake, but participants did not know. Many were visibly distressed and showed lasting psychological harm. The study raised fundamental questions about deception in research: when, if ever, is it acceptable? And what do researchers owe participants after a study that causes them distress?

Stanford Prison Experiment (1971)

Philip Zimbardo assigned students randomly to be "guards" or "prisoners" in a simulated prison. The experiment descended into abuse within days. Zimbardo, playing the role of prison superintendent, did not stop it until a graduate student who visited demanded he end it. The experiment was terminated after 6 days (planned for 2 weeks). It is now a case study in researcher bias, role-playing effects, and the failure of ethical oversight.

The Belmont Report (1979)

In response to Tuskegee and other abuses, the National Commission for the Protection of Human Subjects produced the Belmont Report, which established three core principles of ethical research:

1. Respect for Persons

Individuals must be treated as autonomous agents capable of making their own decisions. People with diminished autonomy (children, prisoners, people with cognitive impairments) require additional protections.

In practice: Informed consent. Voluntariness. Right to withdraw.

2. Beneficence

Research should maximize benefits and minimize harms. "Do no harm" is the foundation, but beneficence goes further — actively working to ensure participants benefit or at least are not made worse off.

In practice: Risk-benefit analysis. Stopping a study if harm is found.

3. Justice

The benefits and burdens of research should be distributed fairly. Vulnerable populations should not bear the burdens of research that will primarily benefit others.

In practice: Inclusive research design. No exploitation of disadvantaged groups.

Informed Consent

Informed consent is the process through which a participant voluntarily agrees to participate in a study after receiving complete information about what participation involves.

A valid informed consent must include:

Exceptions to informed consent: Naturalistic observation in public places (where people have no reasonable expectation of privacy) sometimes does not require consent. Some deception studies (like Milgram's) argue the research cannot be done otherwise — but these require strong ethical justification and always require a debriefing immediately after.

Confidentiality vs. Anonymity

ConceptWhat it meansExample
Anonymity The researcher cannot link responses to individuals. Not even the researcher knows who said what. An anonymous online survey with no identifying questions and no IP address collection.
Confidentiality The researcher knows who the participant is but protects that information from being shared. An interview where the researcher knows the participant's name but assigns a pseudonym in all reports and keeps data in a password-protected file.
The distinction matters: Many researchers promise confidentiality but accidentally claim anonymity. An interview cannot be truly anonymous — the researcher meets the participant. If you record someone, you know who they are. Use the correct term in your consent form.

IRB: Institutional Review Board

An Institutional Review Board (IRB) is a committee that reviews research involving human participants before the study begins. Its job is to ensure the study meets ethical standards and complies with federal regulations.

Review LevelWho needs it
Exempt Low-risk research (e.g., anonymous surveys on non-sensitive topics, observation in public settings). Still requires IRB approval to be classified as exempt.
Expedited Minimal risk but involves identifiable information or slightly sensitive topics. Reviewed by one IRB member.
Full Board Review Research with significant risk: vulnerable populations, sensitive topics, deception, medical procedures. Reviewed by the full IRB committee.

At community colleges (SMC, WLAC) and universities, you need IRB approval before collecting any data from human participants for research purposes. Student class projects may be exempt, but check with your instructor.

Vulnerable Populations

Certain groups require extra protections because of their reduced ability to protect their own interests or because they may be susceptible to undue influence:

Research Integrity

ViolationWhat it is
Fabrication Making up data that was never collected. "I recorded 200 participants" when you only had 50.
Falsification Manipulating existing data to change the results. Removing inconvenient data points. Altering images.
Plagiarism Presenting someone else's ideas, words, or data as your own without attribution.
Authorship disputes Including someone as an author who did not contribute, or excluding someone who did. "Gift authorship" (adding a senior researcher's name to get published) is common and unethical.

Using AI Ethically in Research

AI tools (like Claude, ChatGPT, and others) are increasingly used in academic and research contexts. Ethical use requires:

📋 Real Example: The Facebook Emotional Contagion Study (2014)

In 2012, Facebook and Cornell University researchers manipulated the news feeds of nearly 700,000 users without their knowledge. Some users saw more negative posts; others saw more positive posts. The researchers then measured whether this affected what users themselves posted.

The finding: Emotional states could be "transferred" through social media — users who saw more negative content posted more negatively. The study was published in PNAS, a prestigious journal, in 2014.

The ethical controversy:

Lessons: The Belmont principle of Respect for Persons requires meaningful consent — not buried terms of service. Scale of impact matters: risks affecting 700,000 people warrant more than perfunctory review. Online research in corporate settings exists in a gray zone that needs clearer ethical standards.

🖐️ Your Turn

What you need: Pen and paper or a Google Doc. About 15 minutes.

Read each scenario below. For each one: (1) identify what ethical rule or principle was violated, and (2) describe what the researcher should have done instead.

Scenario A: The Nursing Student Researcher

A nursing student is studying patients' adherence to medication regimens. She is also volunteering in the hospital ward where the study participants are receiving care. She approaches patients during their care routines, tells them she is collecting data "for a class project," and asks them to fill out a questionnaire. She does not tell them they can decline.

What ethical principles were violated? What should she have done?

Scenario B: The Ambitious Thesis Student

A psychology student is writing his thesis on stress and academic performance. He collects surveys from his classmates. His results show a moderate relationship between stress and GPA, but one participant's outlier response makes the correlation weaker. He removes that participant's data without documenting it, and also does not report the results of his secondary analysis (which showed no significant effect for the male-identifying participants in his sample).

What ethical principles were violated? What should he have done?

Scenario C: The Social Media Study

A communication studies researcher wants to study how teenagers discuss mental health on Reddit. She collects thousands of posts from a teen mental health subreddit (r/teenagers). The posts are public, but many users likely believe they are writing in a relatively private, community space. She quotes several posts verbatim in her published paper, including usernames.

What ethical concerns arise? What should she have done differently?

🧠 Brain Break — 2 Minutes

Reflect on this question:

The researchers in the Tuskegee study were medical professionals who likely believed they were advancing scientific knowledge. The Stanford Prison Experiment was reviewed before it began. Ethics failures often happen not because researchers are evil, but because they prioritize their research questions over the people in their studies.

What systems, habits, or checks might help you avoid putting your research agenda ahead of participant wellbeing in your own work?

✅ Key Takeaways

🎯 Module 7 Complete!

You now understand the ethical foundations of research. In Module 8, you will put everything together to plan and communicate a research study.



Continue to Module 8: Writing & Communicating Research →